The all-in-one furniture marketplace
Project overview:
I created the brand “Varnish” which originally derives from the word furnish. As a home owner with an interest for interior design, it can be challenging to access innovative home goods based on my personal preferences. In addition, many people aren’t exposed to the variety of custom furniture available. Often times, people only buy from large retailers because there’s no convenient access to local shops or sellers.
Role:
Lead Product Designer
Duration:
Feb 2023 - May 2023
product direction
〰️
product direction 〰️
Process
In the beginning, I conducted market and user research to see what potential opportunities there are. The research included interviews and analyzing existing furniture apps, websites and stores. Based on the findings, I’d go through each step of a design process. All of these processes helped with defining goals and start designing a solution.
User research
Pain points:
It’s not easy to decide what fits their personal style and aesthetic of their home.
Takes too much time to research all the choices available
Worries about the quality of material as its easier to see in person and decide
Dealing with large or bulky items can be difficult to fit in rooms and get shipped.
Matching existing furniture is challenging if the item is unique
Hopeful outcomes:
Allow user to take photos of their existing room/furniture and we recommend an item.
Provide free material samples for people to get delivered so they can feel it before buying.
Give the user an AR viewer so they can see full-size furniture instantly